UK-based startup Superpersonal created an app that will allow users to try on clothes virtually. Users feed the app basic information including gender, height and weight. The app then records the user’s head movements. From this limited data, the app will create a virtual version of the user modelling clothes proposed daily by Superpersonal.
“We developed the technology because we think there is an incredible need for personalization. The app itself is what we think the future of fashion is going to look like,” Superpersonal CEO Yannis Konstantinidis said. Available for iPhone and iPad.